With Electrelane's driving instrumentals earning the band a reputation as the young things to watch, high profile gigs with Sleater-Kinney, Death In Vegas, Broadcast, And You Will Know Us By The Trail Of Dead, Primal Scream, and Le Tigre followed, along with a US deal with radical indie label, Mr. Lady. The release of Rock It To The Moon, followed by an EP, 'I Want To Be The President', confirmed the rumors. By now, sell-out gigs were the norm as a swathe of art rocker fans of Godspeed You! Black Emperor! and the Velvets, pure popists in love with X-Ray Spex or the B52s, indie kids who'd seen through the packaging of Britpop, poured into venues from Athens to London to New York.